EMPOWERMENT OF TRADITIONAL MARKET TRADERS THROUGH THE USE OF SHOPEE E-COMMERCE APPLICATION TOWARDS DIGITALIZATION IN KAJEN MAIN MARKET PEKALONGAN. Iqtishaduna Proc. 2025;1:68-72. Accessed June 19, 2025. https://iqtishaduna.com/proceedings/index.php/iicp/article/view/13